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How to make 2014 Ridiculously Outstanding

 

Marketing Calendar

Today is devoted completely to fortifying my 2014 business strategy. No projects. No errands. No clients. Just me and my coach, working, strategizing, visioning how to make next year ridiculously outstanding.

Here’s what we’re working on:

- Marketing calendar for the ENTIRE year built around doing stuff I love (speaking, coaching, training and writing books) and taking plenty of time off to enjoy some island hopping.

- Systems for handling client care and client relationships. No more leaving money or opportunities on the table simply because we don’t have a process in place to stay connected to those who benefit from the solutions I provide.

- Team building. Thanks to my coach, I now know that my reluctance to delegate is nothing more than fear of massive success. Needless to say, I’ve dropped the fear and I’m investing in team so I can serve in a bigger way.

- National Publicity. You know I’m all about being visible and I strongly believe in the power of what I call “inspired influence.” I’ll be hitting the top TV and radio shows AND popular magazines so I can empower and connect with the women everywhere.

We’ll finish all this by 6:00 p.m. tonight.

Actually, I start working on my New Year success strategies every September. I look at what worked well, what flopped, what I really loved doing,  what I never want to do again, what I could do better, what do I want to do more of in the coming year AND (as my coach puts it) what I need to ditch, delegate or re-design.

If you’re an entrepreneur, you should be doing this too.

When you’re self-employed, it’s so easy to get stuck on a hamster wheel constantly working “in” your business. If you want to become frustrated and resentful of your business, keep doing that.  If you want to see your profits and freedom increase, you gotta take the time to work “on” your business.

My goal for 2014 is to double my income while working less. My objective is to be a 7-figure business in 3 to 5 years (or less)! I’m finally building a sustainable, efficient and self-motivated team who supports me, my brand and my vision. This is a MAJOR component of success. I’ll be teaching these same strategies in more detail at this Summer’s OverFlow Retreat for women entrepreneurs.

Listen.  Stop trying to do everything on your own. You will wear yourself out and eventually become an employee in your own company and that would suck big time.

So what is your strategy for 2014? Do you intentionally take time out to plan your entire year? Or do you operate in a different way? What’s working for you?  Leave your comments below.

FEEL FREE TO SHARE THIS!  JUST BE SURE TO ADD THIS BLURB: Monique is an award-winning TV & Radio personality and a certified Income and Influence Coach for emerging women in business. Using her nearly two decades as a producer and on-air personality and 10 years as an entrepreneur, she helps women in business drop fear and excuses to become highly visible high-earners.  Her OverFlow Women’s Business Retreat is being held in San Juan Puerto Rico June 4-6, 2014.

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