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Why women entrepreneurs must focus on Money, Visibility and Influence.

Who do you influence?

I admire women entrepreneurs who recognize the value of being of service to their clients first and foremost.  Like many of you, I love the work I do so much that I too would almost do it for free!

However, we are entrepreneurs.  We went into business to profit.  Therefore, at the end of the day, even as heart-centered women entrepreneurs, we must make money, visibility and influence among our top priorities.

 Here’s how to do so without selling your soul:

When it comes to M0NEY:

Setting big m0ney goals makes some women squeamish—probably because of the old adage that convinced too many of us that “money is the root of all evil.”  For today’s woman entrepreneur it’s time for that B.S. belief to die. 

Instead, we should create our own money power statement and let that be the driving force behind creating 6 and 7-figure businesses.  How do you craft a money power statement?  Here’s a hint:  It should always boldly capture affirming money beliefs and always start with the words “I am…”

Click here to read my personal money power statement:  http://bit.ly/momoneypwr

When it comes to VISIBILITY:

Do you suffer from stage fright?  Are you deathly afraid of speaking publicly?  Does the thought of being on TV as a featured expert make you cringe?  If so, it’s time to put your visibility fears in check because it is costing you tons of money.  

Here’s the reality:  if you are not visible you are invisible.  That means your customers don’t know you or how to find you. 

As a woman entrepreneur it is important that you get your message into the marketplace through speaking, media publicity, workshops, etc.  No more hiding out!  It’s my belief that the universe is calling us forward. 

So, if you don’t have a visibility strategy, time to put on your big girl undies and get ready to play big or go home!

If you need coaching around visibility or speaking publicly, let me know.  I’ve got some great resources to connect you with, including a colleague who specializes in helping you become a 6-figure speaker.  Together, she and I will get you camera and stage ready in no time!  Hit me up at mo [at] moniquecaradine [dot] com.

When it comes to INFLUENCE:

I’ve had the pleasure of working with women entrepreneurs who are just brilliant to the bone!  Yet, because we tend to get so busy in our day-to-day operations we don’t make the time to focus on how we can impact the marketplace with our brilliance. 

Being an influencer is easier than you might think.  It’s just a matter of sharing your bold opinions about what’s going on in your industry or community.  Start by writing a simple “how-to” article or creating a transformational ½ day workshop based on your expertise or just write a blog! 

Why is influence important?  It sets you apart from your competition.  While they’re running around passing out cards at networking events, you are building a platform for yourself.  As that platform grows, you gain more respect, you establish a powerful brand, you attract high-paying clients and opportunities and you make more m0ney.

What’s your next level strategy for expanding your m0ney, visibility and influence in 2013?

Monique is an award-winning TV & Radio personality, Media Visibility & Influence Expert and Money Breakthrough Coach for emerging women in business.  Using her nearly two decades as a producer and on-air personality and 10 years as an entrepreneur, she helps women in business go from invisible to influential…and more profitable!

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